Novalja Attractions — The Best Spots Off the Party Path
Novalja — More than Just Parties
Most people know Novalja as the place from which to head to Zrce Beach. But the small coastal town on the island of Pag has surprisingly much to offer — especially during the day when the clubs are still asleep. Those who want to spice up their party vacation with some culture, history, and Croatian flair will find the best attractions here.
The Roman Aqueduct — A Piece of Antiquity Beneath the City
The absolute highlight is the underground Roman aqueduct (Talijanova buža). This approximately 2,000-year-old tunnel was built by the Romans to channel fresh water into the ancient settlement. You can visit a part of the tunnel — the cool, stone vault is especially a welcome change on hot summer days. The entrance is located in the city museum, which also tells the history of Novalja.
City Museum Novalja
The City Museum of Novalja (Gradski muzej) is small but fine. In addition to access to the aqueduct, it showcases archaeological finds from the Roman era, old photographs of the island, and exhibits on maritime history. A visit lasts about 30-45 minutes and costs only a few euros — perfect for a short cultural stop in the afternoon.
Churches and Historical Buildings
In Novalja's old town, there are several noteworthy churches. The Church of St. Catherine (Sv. Katarina) in the center dates back to the 15th century and impresses with its simple stone construction. A bit outside lies the Church of St. George with a view over the bay. For architecture fans, a walk through the narrow streets of the old town, where traditional stone houses shape the street scene, is worthwhile.
The Waterfront Promenade — Strolling by the Sea
Novalja's waterfront promenade (Riva) is the perfect place for a relaxed afternoon stroll. Along the harbor, cafés, ice cream parlors, and small restaurants line up. Here you can watch the fishing boats while enjoying a coffee, breathe in the fresh sea air, and soak up the sun. The promenade is especially beautiful at sunset — an ideal photo moment before heading to Zrce Festival Beach in the evening.
Local Markets and Shopping
During the high season, a small market regularly takes place at the market square in Novalja. Here you can find:
- Paški sir — the famous Pag cheese, a must for gourmets
- Olive oil from the island — freshly pressed and aromatic
- Lavender products — soaps, oils, and scented sachets
- Handmade souvenirs — from jewelry to ceramics
Tip: The Pag cheese is made from the milk of sheep that graze on the barren, salty pastures of the island. This gives it its unique, slightly salty flavor.
Café Culture and Photo Spots
Novalja has a relaxed café culture that perfectly fits the morning ritual after a long night. Sit in one of the street cafés at the main square, order a strong Croatian coffee, and watch the hustle and bustle. For the best photos, the harbor at sunset, the stone walls of the old town, and the view from the Church of St. George over the bay are ideal.
Also explore the surrounding area of Novalja — from hidden beaches to moonlike landscapes. And if you're looking for accommodation in Novalja, you'll find the best options for your stay with us.